
New Investments
Egypt E-Commerce Platform Cartona Secures $8.1 Million in Series A Extension Round

Cartona, one of the leading B2B e-commerce platforms in Egypt, has successfully raised an additional $8.1 million in a Series A extension round, bringing the total Series A funding to $20.1 million.
The investment, comprising $5.6 million in equity and $2.5 million in debt, was led by Algebra Ventures with participation from existing investors Silicon Badia and the SANAD Fund for MSME. Camel Ventures and GlobalCorp provided the debt financing.
Founded in 2020 by Mahmoud Talaat and Mahmoud Abdel-Fattah, Cartona connects buyers and sellers through a mobile app.
The platform currently boasts over 188,000 retailers and operates in 17 Egyptian cities.
The fresh capital will be used to expand Cartona’s operations in the fast-moving consumer goods (FMCG) and hospitality sectors, increase market share, and explore new markets in the Middle East and North Africa (MENA) region.
Additionally, the debt financing will support working capital needs for local retailers.
“We are thrilled to secure this additional funding, which reinforces our position as a market leader,” said Mahmoud Talaat, CEO of Cartona. “This investment will enable us to accelerate our growth, enhance our platform, and deliver even greater value to our customers.”
Cartona has experienced rapid growth since its inception, expanding its reach from three to 11 Egyptian cities in just one year.
The company aims to cover all of Egypt’s governorates while continuously improving its product offerings and exploring new business verticals.
Related Articles
Register Now
Empower Africa Times Newsletter
Share :
“We are delighted to partner with ISA to support the development of solar energy in Africa,” said Alain Ebobissé, CEO of Africa50. “This partnership will help to accelerate the deployment of solar energy in Africa and improve the lives of millions of Africans,” he added.
You may also like...

South Africa Secures $234M For the World’s First Solar-Powered EV Charging Network
South Africa’s Free State province is taking a major leap towards electric mobility with a $234 million investment in the world’s first network of solar-powered electric vehicle charging stations.

AfDB Approves $20 Million Grant to Boost Food Security and Water Access in Senegal
The African Development Bank (AfDB) has pledged $20 million to bolster food security and water access for vulnerable communities in Senegal.

Kenyan’s Hydrobox Raises $9 Million to Deliver Sustainable Power to Over 10,000 People in Kenya
Kenyan renewable energy startup Hydrobox has secured $9 million in debt funding to expand its small hydro projects, delivering affordable and reliable electricity to underserved communities in Kenya.