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Egyptian ad-tech startup dKilo has raised $3.2 million in seed funding to develop new methods for brands to reach consumers and expand into the Saudi Arabian market.
Founded in 2020 by Mohamed Mousa and Sherif Abdelaty, dKilo’s platform aims to connect brands with audiences outside the traditional digital advertising space.
This provides e-commerce businesses with fresh opportunities to boost brand awareness and conversions.
Upturn Ventures, a recently launched venture builder specializing in e-commerce, provided the funding in a combination of equity and debt financing.
dKilo will leverage this new capital to revolutionize the out-of-home advertising industry by introducing innovative approaches.
The collaboration between dKilo and Upturn Ventures aims to reshape how brands connect with audiences beyond the digital realm, ultimately benefiting e-commerce businesses in terms of brand awareness and conversions.
“We are delighted to partner with ISA to support the development of solar energy in Africa,” said Alain Ebobissé, CEO of Africa50. “This partnership will help to accelerate the deployment of solar energy in Africa and improve the lives of millions of Africans,” he added.

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Visa has announced the 19 African startups selected to participate in the third cohort of its Visa Africa Fintech Accelerator program.

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