- EmpowerAfrica
- ,
Did you know that over 525 million people used the internet in Africa in 2019? If current growth trends continue, almost 75% of Africans are expected to come online by 2030.
African Changemaker
Peter is an accomplished business leader with over 20 years of experience across sub-Saharan Africa with a mission to revolutionize the efficiency of Africa’s food industry.
Peter is doing this through Twiga Foods, a B2B e-commerce company he co-founded with his business partner, Grant Brooke. Headquartered in Kenya, Twiga Foods is using technology to transform Africa’s retail sector in the agriculture value chain by organizing an efficient supply chain for fresh and dry goods.
Founded in 2013, Twiga Foods now serves around 7,000 outlets a day through a network of 17,000 farmers and 45,000 vendors and has reduced typical post-harvest losses from 30% to 4% for produce brought to market via its platform.
Before co-founding Twiga Foods, Peter spent more than 20 years with The Coca-Cola Company, where he rose through the ranks to become a general manager at the company.
Peter believes that more significant social and economic change in Africa begins with food. He now aims to make food more affordable by building fair and reliable markets for agricultural producers, food manufacturers and retailers based on transparency and efficiency.
You may also like...
- ,
African startups raised $140M in September 2025, bringing total funding to $2.2B. Explore key sectors, top deals, and ecosystem growth trends.
- ,
The International Finance Corporation (IFC) is considering an equity commitment of up to $6 million to Catalyst Fund, a climate-technology venture vehicle targeting $40 million for early-stage investments across Africa.
- ,
Egyptian cleantech company, Tagaddod, has secured $26.3 million in a Series A funding round aimed at accelerating its expansion and deepening its capabilities in the renewable feedstocks market across Africa, Asia and Europe.