Driving Business in Africa
Virtual Networking Event
Tuesday, February 09, 2021
08:00-10:00 EST / 13:00-15:00 GMT
The Power of People
How Influencers are Shaping
Consumer Markets in Africa
Featured
Presentation
1. Featured Session
The Power of People - How Influencers are Shaping Consumer Markets in Africa
1:45pm - 2:30pm GMT
Are less people buying into brands? In a market where consumers are highly skeptical, trust is built from person to person. How can brands leverage this type of authentic communication at scale?
Nelson Aseka
CEO & Co-Founder - AiFluence
Jesse Adam Shiff
Director of Marketing - Empower Africa
