New Investments
Renew Capital Backs Zuri's Tech-Driven Beauty Revolution in Africa
Founded in 2016, Zuri has carved a niche for itself by offering high-end, African-designed beauty products alongside a seamless omnichannel experience.
Zuri’s unique strength lies in its ability to bridge the gap between physical and digital worlds.
The company operates a network of hair salons across three East African nations – the Democratic Republic of Congo, Uganda, and Rwanda.
These salons serve as a touchpoint for customers, offering professional services and the opportunity to experience Zuri products firsthand.
Additionally, Zuri boasts a robust e-commerce platform, allowing customers to conveniently purchase products online and enjoy home delivery.
To further enhance the customer journey, Zuri leverages the power of social media, fostering a community around beauty trends and offering personalized recommendations.
“Zuri’s core mission is to empower women across the globe to embrace their confidence and inner beauty,” shared Gisela Van Houcke, Zuri’s founder and CEO.
“By creating a network of touchpoints – physical salons, a user-friendly e-commerce platform, and engaging social media channels – we’ve ensured our customers have effortless access to high-quality beauty products and services.”
Van Houcke expressed her enthusiasm about partnering with Renew Capital, highlighting their shared vision for Zuri’s continued expansion.
With Renew Capital’s backing, Zuri is poised to solidify its position as a leader in the African beauty market, offering exceptional products and services to a wider customer base.
The investment also reinforces Renew Capital’s commitment to fostering Africa’s entrepreneurial ecosystem and empowering businesses that create positive social impact.
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