Foreign investment can be very rewarding – but it can also be challenging. Understanding the business landscape in a country you wish to invest in is key to successful foreign investment. And to understand the business landscape, you need to have the right network.

At Empower Africa, we understand the importance of bringing the different stakeholders to the table, involving them in the decision-making process, and facilitating networking opportunities.

The recent “Driving Business in Africa” cocktail reception at the Arts Club in London is a prime example of Empower Africa’s network building tools. The reception, held during the week of the January 2020 UK-Africa Business Summit, brought together some seventy investors, businessmen, government officials, and non-profit representatives to share ideas and spark conversations on driving business in Africa. The different speakers who graced the event sparked thought-provoking conversations on the benefits of investing in Africa.

A special highlight of the evening was a speech given by Presidential Advisor on Economic and Financial Policy in Sierra Leone Mr. Joe Demby. Demby endorsed Empower Africa’s activity in Sierra Leone and its mission of empowering Africa through private sector development. Demby also spoke of the role that human capital development needs to play in sustainable national economic growth. Demby discussed President Bio’s commitment to human capital development in Sierra Leone and recalled a conversation he had had with the President on the topic eight years prior, before President Bio assumed office. Finally, Demby invited those in attendance to invest in Sierra Leone.

The evening also featured speeches by Shai Bernstein, V.P. of Business Development and Operations at Empower Africa; Zandile Nkwanyana, President of the Africa Business Club at London Business School; Sharon Bar-Li, Deputy Head of Mission at the Israel Embassy in the UK; Ron Crean, Vice President of Commercial Business at Windward; and Mr. Douglas Hansen, Founder and Chairman of Future Planet Capital.

The uniting theme that stood out from all the speakers was the value that can be created when diverse groups come together.