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Sony Group Corporation has launched the Sony Innovation Fund: Africa, a $10 million fund to support the growth of the continent’s entertainment sector.
The fund will target seed to early-stage startups operating in the gaming, music, film, and content distribution sectors.
Sony has a long history of supporting startups and fostering innovation worldwide.
The Sony Innovation Fund: Africa is the latest addition to its portfolio of innovation funds, which also include the Sony Innovation Fund, the Innovation Growth Fund, the Sony Innovation Fund: Environment, and the Sony Innovation Fund 3.
In addition to providing financial support, the Sony Innovation Fund: Africa will also offer startups access to Sony’s technologies, expertise, and network of partners.
This will help startups to accelerate their growth and reach new markets.
Sony has also entered into a collaboration agreement with the International Finance Corporation (IFC), the largest global development institution focusing on the private sector, to support the growth of the entertainment industry in Africa by leveraging the strengths of both entities.
The launch of the Sony Innovation Fund: Africa is a significant development for the African entertainment industry.
It is a sign of the growing interest of global tech giants in the region, and it will provide much-needed support to startups that are developing innovative new ways to entertain African audiences.
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