Day: October 19, 2023

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DigiCow: The Kenyan Agritech Startup Revolutionizing Agriculture through Digital Innovation

StartUp Spotlight

DigiCow: The Kenyan Agritech Startup Revolutionizing Agriculture through Digital Innovation

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DigiCow Africa LTD is a Kenyan agritech startup that develops mobile-based technologies to support the agricultural sector.

The company’s mission is to revolutionize the agricultural landscape through innovative technologies enabling data-driven sustainability decision-making.

DigiCow’s flagship product is the DigiCow dairy app, which allows farmers to digitize their farm records, access training resources, and receive real-time alerts on important dates.
The app also has a peer-to-peer learning platform where farmers can connect and share best practices.

In addition to its dairy app, DigiCow also offers a variety of other services, including:

  • Digital vet and AI services
  • Digital extension services
  • Data-driven decision-making tools

DigiCow has worked with over thousands of farmers in Kenya and has been recognized for its innovative work.

In 2019, Digicow was named the most innovative Agritech in Kenya at a World Bank challenge and was part of the Disruptive Agricultural technologies’ 1 Million farmer platform’.

The Challenge DigiCow is Solving

Smallholder farmers in Africa face several challenges, including:

  • Lack of access to information and training
  • Limited access to financial services
  • Difficulty in market access
  • Climate change

DigiCow’s technologies are designed to help smallholder farmers overcome these challenges and improve their productivity and profitability.

For example, the DigiCow dairy app provides farmers access to training resources, real-time alerts, and a peer-to-peer learning platform.

This helps farmers stay informed about best practices and make better decisions about their farms.

DigiCow’s digital extension services also help farmers access expert information and training.

This is especially important for farmers in remote areas who may not have access to traditional extension services.

DigiCow’s Achievements

DigiCow has achieved several successes since its launch in 2018.

The company has worked with thousands of farmers in Kenya and has been recognized for its innovative work.

In 2019, Digicow was named the most innovative Agritech in Kenya at a World Bank challenge and was part of the Disruptive Agricultural technologies’ 1 Million farmer platform’.

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Amazon Announces Plan to Launch In South Africa to Empower Sellers

Key Developments

Amazon Announces Plan to Launch In South Africa to Empower Sellers

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In a groundbreaking move, e-commerce giant Amazon has disclosed its plans to launch Amazon.co.za in 2024, extending a game-changing opportunity to South African-based sellers to reach customers across the nation.
 
 

This strategic expansion promises to empower local entrepreneurs, small and medium-sized businesses, and brand owners while delivering an unmatched shopping experience to consumers.

More than 60% of Amazon’s sales emanate from independent sellers, the majority of which are small and medium-sized enterprises, rendering a vast selection of products, competitive pricing, and exceptional convenience for consumers.

This significant step is poised to bolster the South African business landscape while facilitating an enriched shopping experience.

One of the standout features accompanying this announcement is Amazon’s introduction of generative AI capabilities to aid sellers in crafting compelling and effective product listings.

This groundbreaking technology aims to assist shoppers in seamlessly discovering the products they seek while augmenting the efficiency of the selling process.

“We look forward to launching Amazon.co.za in South Africa, providing local sellers, brand owners, and entrepreneurs—small and large—the opportunity to grow their business with Amazon, and deliver great value and a convenient shopping experience for customers across South Africa,” stated Robert Koen, general manager of the Sub-Saharan Africa region for Amazon.

The impending launch of Amazon.co.za in 2024 holds the promise of enabling independent sellers across South Africa to swiftly launch, grow, and scale their businesses while harnessing the innovative capabilities provided by Amazon.

The announcement sets the stage for a transformative phase in South Africa’s e-commerce landscape, opening doors to limitless opportunities for local businesses and customers alike.

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Mediterrania Capital Partners Leads $60 Million Investment In Moroccan Fintech Cash Plus

New Investments

Mediterrania Capital Partners Leads $60 Million Investment In Moroccan Fintech Cash Plus

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Mediterrania Capital Partners, a private equity firm focused on growth investments for SMEs and mid-cap companies in North Africa and Sub-Saharan countries, has announced a €57 million investment in Moroccan financial services provider CASH PLUS together with FMO, the Dutch entrepreneurial development bank, and IFC, a member of the World Bank Group.

CASH PLUS is one of the fastest-growing financial institutions in Africa.

The company provides various financial services, including online payment and transfer services, bill settlements, and other modern payment solutions.

The €57 million investment will support CASH PLUS as it continues to expand its network in Morocco and abroad and enhance its digital financial services offerings while boosting financial inclusion across Morocco.

“We are excited to partner with CASH PLUS, a leading fintech company in Morocco with a strong track record of innovation and growth,” said Hatim Ben Ahmed, Managing Partner at Mediterrania Capital Partners.

“We believe CASH PLUS is well-positioned to capitalize on the growing demand for digital financial services in Morocco and across Africa. We look forward to working with the CASH PLUS team to support their expansion plans and help them achieve their mission of promoting financial inclusion.”

The investment in CASH PLUS is a testament to the growing interest in fintech companies in Africa.

The continent is home to a number of rapidly growing economies with a large young population.

This, combined with the low penetration of financial services in many African countries, presents a significant opportunity for fintech companies.

Meanwhile, the latest investment in CASH PLUS is also expected to boost financial inclusion in Morocco.

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“We are delighted to partner with ISA to support the development of solar energy in Africa,” said Alain Ebobissé, CEO of Africa50. “This partnership will help to accelerate the deployment of solar energy in Africa and improve the lives of millions of Africans,” he added.

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